Big data: extending the business strategy toolbox.
Stephanie L. WoernerBarbara H. WixomPublished in: J. Inf. Technol. (2015)
Keyphrases
- big data
- business strategy
- business analytics
- cloud computing
- big data analytics
- competitive environment
- information systems
- information technology
- data management
- business intelligence
- competitive advantage
- data analysis
- unstructured data
- data processing
- customer service
- data visualization
- vast amounts of data
- massive data
- social media
- knowledge management
- knowledge discovery
- data science
- enterprise architecture
- databases
- massive datasets
- information retrieval
- machine learning
- real time
- service oriented
- data warehousing
- information processing
- relational databases