More Personalized, More Useful? Reinvestigate Recommendation Mechanisms in e-Commerce.
Tuan (Kellan) NguyenPei-Fang HsuPublished in: ICIS (2020)
Keyphrases
- mobile devices
- product recommendation
- context aware
- personalized recommendation
- personalized services
- collaborative filtering
- recommender systems
- user modeling
- personalized information
- electronic commerce
- information filtering
- customer preferences
- user preferences
- consumer behavior
- web personalization
- news recommendation
- user context
- recommendation systems
- e learning
- individual user
- user profiles
- website
- user oriented
- internet usage
- learning algorithm