Consumer acceptance on mobile shopping of textile goods in Austria: modelling an empirical study.
Branislav HybenAndreas MladenowNiina Maarit NovakChristine StraussPublished in: MoMM (2015)
Keyphrases
- electronic commerce
- online shopping
- mobile commerce
- information goods
- online stores
- mobile devices
- internet shopping
- electronic marketplaces
- mobile phone
- mobile applications
- mobile payment
- mobile networks
- mobile environments
- shopping behavior
- innovation diffusion theory
- mobile users
- mobile learning
- customer satisfaction
- social networks
- mobile computing
- mobile technologies
- service quality
- computing environments
- point of sale
- context aware
- purchase decision