A keyword-topic model for contextual advertising.
Do Viet PhuongTu Minh PhuongPublished in: SoICT (2012)
Keyphrases
- topic models
- contextual advertising
- short text
- keyword extraction
- latent topics
- online advertising
- keywords
- latent dirichlet allocation
- topic modeling
- text mining
- text documents
- weakly supervised
- website
- probabilistic model
- latent variables
- display advertising
- generative model
- co occurrence
- web pages
- sponsored search
- pairwise
- text retrieval
- text summarization
- named entities
- text classification
- information extraction