Designing with AI for Digital Marketing.
Moumita SinhaJennifer HealeyTathagata SenguptaPublished in: UMAP (Adjunct Publication) (2020)
Keyphrases
- artificial intelligence
- case based reasoning
- data mining
- website
- expert systems
- machine learning
- decision making
- intelligent systems
- ai systems
- potential customers
- customer service
- lecture notes in artificial intelligence
- customer relationship management
- knowledge based systems
- social media
- marketing strategies
- digital forensics
- customer behavior
- consumer behavior
- ai technologies
- ai community
- data sets