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Advertisement Revenue and Exposure Optimization for Digital Screens in Subway Networks Using Smart Card Data.

Haengju LeeYongsoon Eun
Published in: IEEE Trans. Intell. Transp. Syst. (2022)
Keyphrases
  • smart card
  • data sets
  • data points
  • data analysis
  • computer systems
  • search engine
  • information systems
  • data mining techniques