Hyperlink Analysis of E-commerce Websites for Business Intelligence: Exploring Websites of Top Retail Companies of Asia Pacific and USA.
Kannan RathimalaGovindan MarthandanPublished in: J. Theor. Appl. Electron. Commer. Res. (2011)
Keyphrases
- business intelligence
- website
- data analysis
- business decisions
- business information
- asia pacific
- data warehouse
- decision support
- business intelligence systems
- data warehousing
- microsoft office
- end users
- expert systems
- case study
- decision making
- knowledge discovery
- business process
- competitive advantage
- business users
- web pages