Competitive Advantage from Data Mining: Some Lessons Learnt in the Information Systems Field.
Mykola PechenizkiySeppo PuuronenAlexey TsymbalPublished in: DEXA Workshops (2005)
Keyphrases
- competitive advantage
- business world
- information systems
- data mining
- customer relationship management
- knowledge management
- business processes
- service quality
- latest developments
- business information
- data mining techniques
- machine learning
- business analytics
- business intelligence
- knowledge discovery
- data mining technology
- information technology
- interdisciplinary field
- data mining applications
- data mining methods
- text mining
- management science
- future trends
- decision support
- competitive intelligence
- business strategy
- competitive environment
- strategic advantage
- yangtze river
- human capital
- management information systems
- decision making
- data sets
- user satisfaction
- relational databases