Customer Integration in Innovation Processes via Operating Information Systems.
Benjamin Udo StrehlPublished in: Int. J. Serv. Sci. Manag. Eng. Technol. (2011)
Keyphrases
- information systems
- business process management
- process management
- support systems
- knowledge management
- business processes
- information technology
- electronic commerce
- information integration
- enterprise wide
- business management
- customer behavior
- customer service
- customer satisfaction
- data integration
- intellectual capital
- project teams
- data sets
- marketing strategies
- project management
- case study
- neural network