The effect of product variety on supply-chain performance.
Ulrich Wilhelm ThonemannJames R. BradleyPublished in: Eur. J. Oper. Res. (2002)
Keyphrases
- supply chain
- supply chain management
- customer demand
- product life cycle
- market demand
- inventory management
- bullwhip effect
- reverse logistics
- manufacturing companies
- lead time
- quantity discount
- supplier selection
- decision making
- inventory control
- operating costs
- customer orders
- economic order quantity
- distribution centers
- uncertain demand
- stackelberg game
- production capacity
- single product
- cost savings
- service level
- profit sharing
- production planning
- revenue sharing