A Systematic Review and Meta-Analysis of Eye-Tracking Studies for Consumers' Visual Attention in Online Shopping.
Xin LiDing-Bang LuhZihao ChenPublished in: Inf. Technol. Control. (2024)
Keyphrases
- online shopping
- meta analysis
- eye tracking
- visual attention
- systematic review
- eye movements
- saliency map
- empirical studies
- eye tracking data
- focus of attention
- customer satisfaction
- visual search
- service quality
- human computer interaction
- microarray data
- shopping behavior
- eye tracker
- gene expression profiles
- salient regions
- eye tracking technology
- program comprehension
- online consumer
- eye movement data
- usability studies
- machine learning
- visual saliency
- social media
- quality assessment
- higher level
- online retailers
- high level
- data mining