Research on the Impact of Online Promotions on Consumers' Impulsive Online Shopping Intentions.
Hanyang LuoSijia ChengWanhua ZhouWugang SongSumin YuXudong LinPublished in: J. Theor. Appl. Electron. Commer. Res. (2021)
Keyphrases
- online shopping
- shopping behavior
- online retailers
- grocery shopping
- online consumer
- purchase intention
- online shoppers
- theory of planned behavior
- customer satisfaction
- service quality
- satisfaction degree
- personal information
- consumer behavior
- internet usage
- online environment
- real time
- negative impact
- theoretical framework
- database systems