The Importance of IT Strategic Demand Management in Achieving the Objectives of the Strategic Business Planning.
Igor Aguilar AlonsoJosé Carrillo VerdúnEdmundo Tovar CaroPublished in: CSSE (2) (2008)
Keyphrases
- information management
- capacity planning
- strategic planning
- knowledge management
- decision making
- planning process
- strategic management
- supply chain
- management information systems
- competitive environment
- senior management
- supply chain management
- information systems
- case study
- business processes
- business intelligence
- strategic decisions
- information technology
- business strategy
- customer retention
- electronic commerce
- strategic and tactical
- customer relationship management
- rfid technology
- management system
- systems development
- small and medium sized
- business process