A study of the effect of customer citizenship behaviour on service quality, purchase intentions and customer satisfaction.
Thomas FotiadisPublished in: Int. J. Data Anal. Tech. Strateg. (2020)
Keyphrases
- customer satisfaction
- service quality
- online shopping
- electronic commerce
- information quality
- marketing strategies
- internet shopping
- customer service
- subjective norm
- customer loyalty
- user satisfaction
- customer data
- call center
- product design
- competitive advantage
- service providers
- quality of service
- customer retention
- information systems
- competitive environment
- technology acceptance
- databases
- internet banking