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Internet Marketing Budget Allocation: from Practitioner's Perspective.

Lan ZhaoJishan Zhu
Published in: Int. J. Inf. Technol. Decis. Mak. (2010)
Keyphrases
  • internet marketing
  • search engine optimization
  • website
  • online marketing
  • project management
  • mobile advertising
  • expert systems
  • business processes