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Understanding consumers' continuance intention of social shopping and social media participation: The perspective of friends on social media.
Wen-Ju Yu
Shin-Yuan Hung
Annie Pei-I Yu
Yu-Li Hung
Published in:
Inf. Manag. (2024)
Keyphrases
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social media
user participation
social connections
social networking
online communities
social networks
social interaction
social activities
user generated content
online shopping
social relationships
social networking sites
mobile learning
social context