Natural intelligence applications for business intelligence in online and catalogue retailing firms: a case study.
Dien D. PhanMark B. SchmidtLawrence RothPublished in: Int. J. Inf. Syst. Chang. Manag. (2012)
Keyphrases
- business intelligence
- natural intelligence
- case study
- business intelligence systems
- data warehousing
- data analysis
- data warehouse
- business information
- decision support
- data mining
- strategic decisions
- decision making
- microsoft office
- cognitive informatics
- big data
- end users
- electronic commerce
- knowledge management
- competitive advantage
- data sets
- information systems
- sql server
- information technology
- information processing
- cognitive science
- homeland security
- social networks
- knowledge discovery
- knowledge representation
- information retrieval
- artificial neural networks