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LBS in marketing and tourism management: measuring destination loyalty with mobile positioning data.
Margus Tiru
Andres Kuusik
Mari-Liis Lamp
Rein Ahas
Published in:
J. Locat. Based Serv. (2010)
Keyphrases
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data processing
data sets
database
data sources
data collection
data structure
social media
management system
data quality
decision making
data warehouse
sensor data
spatial data
raw data
historical data
customer relationship management