AI in Web Advertising: Picking the Right Ad Ten Thousand Times a Second.
Evgeniy GabrilovichPublished in: Canadian Conference on AI (2009)
Keyphrases
- website
- artificial intelligence
- sponsored search
- targeted advertising
- web applications
- online advertising
- display advertising
- web intelligence
- web pages
- advertising campaigns
- database
- web users
- web documents
- web scale
- expert systems
- behavioral targeting
- ai systems
- contextual advertising
- information retrieval and extraction
- web resources
- data mining
- web content
- semantic web
- intelligent systems
- medical images
- end users
- web services
- web data
- web mining
- link analysis
- web search engines
- information sources
- knowledge based systems
- case based reasoning
- machine learning