Market Strategy and Innovation in the Business Intelligence Industry: A Preliminary Study.
Steve RemingtonPeter A. O'DonnellDavid ArnottPublished in: DSS (2010)
Keyphrases
- business intelligence
- market share
- case study
- knowledge management
- technological innovation
- data warehousing
- predictive analytics
- decision making
- data warehouse
- strategic decisions
- competitive market
- decision support
- data analysis
- business intelligence systems
- end users
- business information
- microsoft office
- big data
- data mining
- business analytics
- microsoft sql server
- business decisions
- databases
- enterprise data
- data analytics
- decision makers
- knowledge discovery
- competitive advantage
- sql server
- database
- data management
- information retrieval