Social Buying: The Effects of Group Size and Communication on Buyer Performance.
Alexander PelaezMartin Yuecheng YuKarl Reiner LangPublished in: Int. J. Electron. Commer. (2013)
Keyphrases
- group formation
- communication patterns
- group dynamics
- electronic commerce
- communication tools
- information sharing
- social media
- social skills
- individual level
- instant messaging
- communication systems
- cscl environments
- sharing information
- social interaction
- social groups
- social networks
- face to face interactions
- communication channels
- communication cost
- learning community
- communication networks
- knowledge sharing
- online communication
- human human interaction