Identify Influential Nodes in Online Social Network for Brand Communication.
Yuxin MaoLujie ZhouNaixue XiongPublished in: CoRR (2020)
Keyphrases
- online social networks
- social networks
- influence maximization
- influential nodes
- viral marketing
- network structure
- social network analysis
- community formation
- information diffusion
- social relationships
- social relations
- online social
- greedy algorithm
- social media
- social networking
- computer networks
- online social networking
- diffusion model
- instant messaging
- steady state