An Empirical Examination of the Effects of Web Personalization at Different Stages of Decision Making.

Shuk Ying Ho Kar Yan Tam

Published in: Int. J. Hum. Comput. Interact. (2005)

Keyphrases

web personalization
decision making
user interests
usage data
website
recommender systems
recommendation systems
data mining
web mining
web usage mining
information retrieval
collaborative filtering
language model
query expansion
user profiles
web users