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Which IT Investment Profile Earns the Most Revenue?: Uncovering the 7 IT Investment Profile Path Archetypes.
Gabriel Boon Khee Wong
Tenace Setor
Damien Joseph
Published in:
SIGMIS-CPR (2023)
Keyphrases
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return on investment
venture capital
user profiles
decision making
path planning
real option
cost benefit
neural network
machine learning
learning algorithm
case study
decision makers
data mining applications
risk aversion
competitive market
limited budget