User reactions to destination brand contents in social media.
Assumpcio HuertasEstela Marine-RoigPublished in: J. Inf. Technol. Tour. (2016)
Keyphrases
- social media
- end users
- user interface
- user preferences
- brand image
- internet users
- multimedia
- user feedback
- user satisfaction
- user experience
- shortest path
- user interaction
- recommender systems
- social activities
- helping users
- user participation
- social media streams
- web browsing
- user groups
- user input
- query formulation
- user generated content
- user interests