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Influence of Smart Interactive Advertising Based on Age and Gender: A Case Study from Sri Lanka.
Wiraj Udara Wickramaarachchi
W. M. S. L. Weerasinghe
R. M. K. T. Rathnayaka
Published in:
IRICT (2019)
Keyphrases
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demographic variables
individual differences
internet advertising
age groups
case study
male and female
age related
males and females
user friendly
viral marketing
computer graphics
factors influencing
learning environment
internet usage
information retrieval
demographic data
website