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A recommender system based on a generic contextual advertising approach.
Andrea Addis
Giuliano Armano
Alessandro Giuliani
Eloisa Vargiu
Published in:
ISCC (2010)
Keyphrases
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recommender systems
contextual advertising
collaborative filtering
online advertising
keyword extraction
keywords
information retrieval
user profiles
user preferences
short text
data sets
end users
search advertising