The Perception of Exploratory Browsing and Trust With Recommender Websites.
Ulrike BauernfeindAndreas H. ZinsPublished in: J. Inf. Technol. Tour. (2005)
Keyphrases
- clickstream data
- website design
- web pages
- website
- online stores
- trust model
- recommender systems
- collaborative filtering
- multimedia
- browsing behavior
- web navigation
- recommendation systems
- information visualization
- scatter gather
- trust evaluation
- interactive exploration
- metadata
- visual perception
- human perception
- user preferences
- data mining
- trust management
- user interaction
- making recommendations
- trust propagation
- internet users
- user centric
- marketing strategies
- query formulation
- web content
- web server