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How a dominant retailer might design a purchase contract for a newsvendor-type product with price-sensitive demand.

Amy Hing Ling LauHon-Shiang LauJian-Cai Wang
Published in: Eur. J. Oper. Res. (2008)
Keyphrases
  • stochastic demand
  • product design
  • supply chain
  • demand uncertainty
  • information asymmetry
  • lead time
  • product development
  • order quantity
  • expected profit