Privacy Limitations of Interest-based Advertising on The Web: A Post-mortem Empirical Analysis of Google's FLoC.

Alex Berke Dan Calacci

Published in: CCS (2022)

Keyphrases

empirical analysis
post mortem
website
web pages
empirical studies
theoretical analysis
web applications
search engine
google search
web traffic
web documents
mr images
online advertising
privacy preserving
link analysis
personal information
intravascular ultrasound
social media
social networking websites