Competitive intelligence in social media Twitter: iPhone 6 vs. Galaxy S5.
Yoosin KimRahul DwivediJie ZhangSeung Ryul JeongPublished in: Online Inf. Rev. (2016)
Keyphrases
- social media
- competitive intelligence
- social networking
- social media data
- mobile devices
- competitive environment
- human resources
- social networks
- social media platforms
- social media sites
- online social networks
- user generated content
- information and communications technology
- online social media
- social networking sites
- decision makers
- social media content
- business environment
- real world events
- news media
- public opinion
- high tech
- information diffusion
- competitive advantage
- online communities
- data model
- business information
- database systems
- data mining
- database