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The power of talk: Exploring the effects of streamers' linguistic styles on sales performance in B2B livestreaming commerce.
Lu Liu
Jiaming Fang
Liang Yang
Lintong Han
Md Altab Hossin
Chao Wen
Published in:
Inf. Process. Manag. (2023)
Keyphrases
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electronic commerce
power consumption
electronic business
natural language
higher level
real time
data sets
artificial intelligence
web services
decision trees
database systems
natural language text