Login / Signup

The impact of initial consumer trust on intentions to transact with a web site: a trust building model.

D. Harrison McKnightVivek ChoudhuryCharles J. Kacmar
Published in: J. Strateg. Inf. Syst. (2002)
Keyphrases
  • website
  • probabilistic model
  • social networks
  • feature selection
  • decision making
  • conceptual framework