Mining Users' Preference Similarities in E-commerce Systems Based on Webpage Navigation Logs.
Ping LiChunxue WuShaozhong ZhangXinwu YuHaidong ZhongPublished in: Int. J. Comput. Commun. Control (2017)
Keyphrases
- web logs
- user navigation
- web server logs
- individual preferences
- log files
- log data
- end users
- log analysis
- product catalogs
- information space
- social media
- search engine
- web server
- website
- web pages
- social networks
- user experience
- user interaction
- interactive exploration
- data mining
- user activity
- context aware preferences
- multiple users
- user groups
- web usage mining
- information seeking
- user behavior
- electronic commerce
- text mining
- recommender systems
- similarity measure