Seed Selection and Social Coupon Allocation for Redemption Maximization in Online Social Networks.
Tung-Chun ChangYishuo ShiDe-Nian YangWen-Tsuen ChenPublished in: CoRR (2019)
Keyphrases
- online social networks
- social networks
- social relationships
- social relations
- seed selection
- social networking
- social media
- social context
- online social media
- online social
- social networking sites
- social graphs
- social graph
- network dynamics
- social ties
- online social networking
- online communities
- micro blogging
- social interaction
- social roles
- region growing
- network structure
- social influence
- social network analysis
- viral marketing
- influence propagation
- privacy settings
- sina weibo
- human mobility
- network properties
- social network data
- user activity
- micro blog