Optimizing Spread of Influence in Weighted Social Networks via Partial Incentives.
Gennaro CordascoLuisa GarganoAdele A. RescignoUgo VaccaroPublished in: CoRR (2015)
Keyphrases
- social networks
- information propagation
- social influence
- information diffusion
- influence maximization
- viral marketing
- social networking
- social network analysis
- influence propagation
- social media
- online social
- online social networks
- social interaction
- mechanism design
- micro blogging
- neural network
- order statistics
- social network data
- social computing
- greedy algorithm
- decision trees
- social graphs
- random walk