Factors influencing consumers' attitude towards adoption and continuous use of mobile applications: a conceptual model.
Anshul MalikS. SureshSwati SharmaPublished in: ITQM (2017)
Keyphrases
- conceptual model
- factors influencing
- mobile applications
- technology adoption
- mobile technologies
- factors affecting
- mobile apps
- mobile devices
- technology acceptance
- mobile phone
- internet shopping
- data model
- high level
- context aware
- user experience
- mobile users
- m learning
- data warehouse
- conceptual models
- query language
- knowledge base
- e government
- object oriented
- information systems
- attitudes toward
- domain ontology
- mobile services
- perceived usefulness
- data sets
- keywords