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Incentive Mechanism in the Sponsored Content Market With Network Effects.
Mina Montazeri
Pegah Rokhforoz
Hamed Kebriaei
Olga Fink
Published in:
IEEE Trans. Comput. Soc. Syst. (2024)
Keyphrases
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network effects
incentive mechanism
digital goods
market share
free riding
group buying
knowledge sharing
pricing strategies
electronic markets
switching costs
social networks
technology adoption
social influence
social media
software agents
software engineering
supply chain