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Is a "6-second" advertisement reasonable? Acceptable mobile advertisement length for consumers.

Woojae KimJungwoo ShinYoungsang Cho
Published in: Telematics Informatics (2022)
Keyphrases
  • mobile advertising
  • mobile devices
  • decision making
  • high quality
  • neural network
  • data mining
  • genetic algorithm
  • email
  • supply chain
  • sponsored search