Trust Influencers on the Web.

Kiku Jones Lori N. K. Leonard Cynthia K. Riemenschneider

Published in: J. Organ. Comput. Electron. Commer. (2009)

Keyphrases

web technologies
web content
social capital
web documents
database
web pages
website
web applications
web resources
user generated content
reputation management
trust evaluation
internet commerce