Moderating Roles of Review Credibility and Author Popularity on Book Sales.
Keehyung KimXiao MaSung S. KimPublished in: AMCIS (2013)
Keyphrases
- book presents
- book covers
- topics covered
- final chapter
- book discusses
- researchers and practitioners
- cutting edge
- graduate students
- exam preparation
- computer scientists
- database
- customer service
- database applications
- social media
- key concepts
- object oriented programming
- business applications
- technical support
- learning experience
- writing style
- key topics
- computer science