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Graphical approach for influence maximization in social networks under generic threshold-based non-submodular model.
Liang Ma
Guohong Cao
Lance M. Kaplan
Published in:
IEEE BigData (2017)
Keyphrases
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social networks
influence maximization
objective function
high order
greedy algorithm
diffusion model
social network analysis
influence propagation
multiscale
social media
link prediction
viral marketing
diffusion models