e-Consumer Online Behavior: A Basis for Obtaining e-Commerce Performance Metrics.
Pece MitrevskiIlija HristoskiPublished in: ICT Innovations (2010)
Keyphrases
- electronic commerce
- online stores
- online learning
- online shoppers
- online shopping
- real time
- product information
- online retailers
- purchase intention
- consumer behavior
- online search
- online services
- online markets
- internet enabled
- human behavior
- online environment
- electronic marketplaces
- comparison shopping
- recommender systems
- website
- data mining