Utilizing related products for post-purchase recommendation in e-commerce.
Jian WangBadrul SarwarNeel SundaresanPublished in: RecSys (2011)
Keyphrases
- product recommendation
- product information
- customer preferences
- electronic commerce
- recommender systems
- collaborative filtering
- online stores
- customer loyalty
- consumer behavior
- user preferences
- recommendation systems
- decision process
- long tail
- personalized recommendation
- business models
- case study
- yield management
- data sets
- artificial intelligence
- neural network