Customer segmentation based on survival character.
Yun ChenGuozheng ZhangDengfeng HuChuan FuPublished in: J. Intell. Manuf. (2007)
Keyphrases
- customer segmentation
- data mining methods
- customer behavior
- data mining
- clustering analysis
- association rule mining
- customer relationship management
- customer data
- machine learning
- data mining techniques
- data mining algorithms
- association rules
- clustering method
- web search engines
- cluster analysis
- transactional data