Incorporating Marketing Strategies to Improve Usability Assurance in User-Centered Design Processes.
Iunia C. BorzaJosé A. MacíasPublished in: HCI (1) (2015)
Keyphrases
- user centered
- design process
- design processes
- marketing strategies
- life cycle
- multimedia databases
- engineering design
- case study
- design methodology
- e government
- learning technologies
- information retrieval
- customer relationship management
- design decisions
- educational games
- management system
- information security
- object oriented
- user centric
- learning process
- database systems
- decision making
- database