A possibilistic-valued multi-criteria decision-making support for marketing activities in e-commerce: Feedback Based Diagnosis System.
Afef Denguir-RekikJacky MontmainGilles MaurisPublished in: Eur. J. Oper. Res. (2009)
Keyphrases
- multi criteria
- decision making support
- decision making
- fuzzy numbers
- decision makers
- emergency response
- consumer behavior
- expert systems
- decision aid
- decision analysis
- multiple criteria
- fuzzy logic
- imprecise information
- business activities
- multiple criteria decision making
- electronic commerce
- multi attribute
- multi objective
- group decision making
- decision support
- customer relationship management
- data mining
- multi criteria optimization
- multi criteria decision making
- expected utility
- purchasing behavior
- decision support system
- computational intelligence
- supply chain
- objective function
- genetic algorithm