Toward a theory of perceived benefits, affective commitment, and continuance intention in social virtual worlds: cultural values (indulgence and individualism) matter.
Zhongyun ZhouXiaoling JinYulin FangDouglas R. VogelPublished in: Eur. J. Inf. Syst. (2015)
Keyphrases
- virtual world
- continuance intention
- social context
- perceived usefulness
- online gaming
- virtual communities
- network centrality
- learning experience
- virtual environment
- user satisfaction
- online game
- social psychology
- theory of planned behavior
- behavioral intention
- cross cultural
- social networks
- information systems
- factors affecting
- social interaction
- theoretical framework
- factors that affect
- online shopping
- learning outcomes
- pedagogical agents
- technology acceptance model
- face to face interactions
- contextual information