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Investigating transitive influences on WOM: from the product network perspective.

Kun ChenPeng LuoHuaiqing Wang
Published in: Electron. Commer. Res. (2017)
Keyphrases
  • consumer behavior
  • product reviews
  • electronic word of mouth
  • information sources
  • social networking sites
  • wireless sensor networks
  • network structure
  • machine learning
  • knn
  • online reviews