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Effect of the buy-online-and-pickup-in-store option on pricing and ordering decisions during online shopping carnivals.
Qingyun Xu
Zhen Shao
Yi He
Published in:
Int. Trans. Oper. Res. (2021)
Keyphrases
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online shopping
online shoppers
shopping behavior
purchase intention
customer satisfaction
online consumer
online retailers
grocery shopping
service quality
consumer behavior
satisfaction degree
decision making
option pricing
real time
personal information
decision makers
black scholes model
information systems